Laura Ferré
Web-marketing consultant
My personal Assets :
- Strong capacity to self adapt
- Great sense of organization (perfectionist)
- International open minded
- Dynamic and rigorous
- Enthusiast and creative
My business competences :
Marketing :
- Global market analysis (customers-competitors- suppliers)
- Strategic Web-marketing, marketing planning
- Communication strategy, corporate image
- Customers's satisfaction analysis
Business Development :
- Development and management of networks (distribution, sales...)
- Development of customer service through quality approach
- Business plan conception
- Business Intelligence approach
13 contactsWeb-marketing Manager (social media internship), Le Meurice Palace (5*****hotel) City : Paris/ France
2011 - 2011 Creation of the web-marketing strategy of Le Meurice through the management and control of the socials network.
E-reputation optimization and improvement of the online reservation rate owing to website ranking.
Monitoring of the web-marketing department budget.
Promotion of brand image through social media and web platform.
Creation of a database file of potential customers.
Web-marketing Manager (social media internship), Big C wholesaler/ retailer (Group Casino) City : Ho Chi Minh City/ Vietnam
2010 - 2010 Creation of the B to C web-strategy of Big C, brand promotion through social media strategy.
Conception of the I-phone app and mobile website concept both integrated in a low cost global communication strategy on the web.
Monthly report of business strategic intelligence (for internal and external purpose).