Arthur O'NEILL

- Mediaplanning
- Strategy

Client: AVIS Europe, Cass Business School, Nuffield Health

Consumer analysis, benchmarking, media strategy, project management

Clients: MACIF, RETIF, CCFD, Pescanova, Domicours, Port Autonome de Paris, Fondation Maeght

Benchmarking, strategy, project management, creation of commercial tools, relationship management, client meeting

Clients: Desperados, Smirnoff, Nickelodeon, Peugeot, Kellogs, Black XS, Coca Cola Zero

Project management, geomarketing study, negotiation with suppliers, handling

Clients: Desperados, Smirnoff, Nickelodeon, Peugeot, Kellogs, Black XS, Coca Cola Zero

1) Team manager: creation of the association; administrative, legal and budgetary management; recruitment and management of the team
2) Project manager: development of the communication’s plans; organization of targeted projects: events, journeys, party, seminars; creation of the newspaper for the students

Results: 50 000 € managed, 15 persons managed, 7 student party organized, 5 supports of communication created, 3 package tours done.

1) Commercial: launching a e-mailing program; prospecting and qualifying databases
2) Communication: organization of a ‘coaching’ seminary
3) HR: analyze and sorting of CV

Results: 4 000 prospects in the database, 12 e-mailings created, 300 CV examined and sorted out, 1 successful seminary.