Sorab Shroff
Europe Product Manager/Relationship Manager
Responsible for defining product strategy for the European market and business relationship manager for AOL Europe's largest Paid Services/Revenue services.
Business owner and financial planning on a pan-European level
Manage business relationship with partners, bringing in €17mn revenue
Responsible for defining product strategy for the European market
--Includes P&L projections, definition of customer experience and product adoption
Driving the fit, competitiveness and uptake of products in European markets
03/06- 11/06 AOL UK Ltd: Product Manager, Security, Mobile Downloads, Privacy
Launching AOL UK and AOL Germany’s first security product protecting both AOL Access and new AOL customers
Leading modifications for AOL’s spyware products – resulting in better customer protection – bringing in £120k brand sponsorship
04/05- 03/06 AOL UK Ltd: Associate Technical Product Manager
Launching free and paid security products covering 2.4mn customers ensuring customer retention and new revenue streams
Delivering five key enhancements to AOL’s Parental Controls - resulting in a Which? Magazine endorsement as ‘Excellent’
Positions of responsibility:
-Working on the UK Govt Taskforce for Child Internet Safety
-Appointed to feed into the Tanya Byron Review Taskforce with the Dept of Schools
-Writing articles for the company Intranet and City University site

