Robin Dilley
Managing Director, Ambient Events Limited
Robin Dilley is a senior strategic marketing, communications and brand development specialist with a track record of success in both the public and private sectors. He has worked for both the agency and client companies and in his positions with both the CWS Menswear division and at Wrangler Jeans was responsible in developing the marketing function from scratch. In each case this required him to work to engage fellow senior managers, internal marketing staff and external advertising, public relations and sales promotions agencies. Robin is able to demonstrate a track record of successful marketing and communications and event planning both in the UK and international markets. This has involved major sponsorship, brand and product launches and the organisation and delivery of sales meetings, exhibitions, press and product launches at venues around the UK and overseas. As a consultant, he has worked to instil the marketing ethic within companies of all sizes through the use of team dynamics and visioning techniques and has worked to plan and deliver marketing and communications strategies within organisations in both the public and private sectors. In 1992 he set up, and still coordinates, The Marketing Group, a not for profit, business for business networking organisation. Robin has worked tirelessly for the business community and is an advocate of effective public and private sector partnerships. A communications specialist, Robin is regularly called upon to present seminars and workshops on a whole range of business development topics. As an East Midlands Development Agency (UK) Business Champion he has contributed to the development of an ICT strategy and was a member of a working party into the creation and implementation of a corporate identity for the region. Until it was disbanded in December 2009, he served on the Business Improvement Board of Nottinghamshire County Council.
40 contactsAmbient Tours, a division of Ambient Events Limited, and was set up to provide a hands-on, professional, cultural heritage activity planning and tour management service for special interest groups and individual travellers throughout the UK and other European destinations.The company is currently marketing four tours in the UK under the banner 'On the trail of the Tudors'.
Ambient Events Limited is a fully integrated, marketing, communications and event management consultancy.
Ambient Events Limited offers services covering Marketing, Communications, Event Management, E-marketing and E-commerce. The company operates three divisions, Ambient Consultants, Ambient Events and Ambient Tours.
Ambient Consultants provides a strategic marketing service for its own client base. It also works closely with Ambient Events on some projects. This approach ensures that creative ideas and recommendations for event programmes are based on sound business principles and are robust enough to achieve client objectives.
Ambient Tours was set up in Janauary 2007 to meet an increasing demand for cultural tourism packages.
Ambient Consultants (formally Robin Dilley Associates) was set up in 1991. Since then, the Consultancy has gained an excellent reputation for its work in business and marketing planning, visioning and the management of change, relationship marketing, integrated communications solutions and campaign planning and implementation.
Ambient has worked with business of all sizes from large production companies to SME’s, but has become particular recognised for its expertise in local government, the printing industry, clothing and textiles and cultural heritage and tourism
1975 - 1991Robin joined Blue Bell Apparel Limited, better known as Wrangler Jeans in 1975, first as Head of Advertising and then Marketing Manager.
In the latter capacity, he was responsible for developing an international brand strategy (All countries with the exception of North America) and providing marketing and promotional support to international subsidiaries and licensees.
Along the way, communications campaigns developed under his guidance not only achieved corporate objectives but also international acclaim with awards for advertising at festivals in London, New York and Cannes, as well as major British awards for Advertising, Sales Promotion and In store Display.