Petra Johansson

2Pears - the team that bring you the TechCrunch Europe events.

2Pears facilitate peer2peer networking and collaboration, new thinking and new connections, through seminars, workshops, events, information-sharing and meetups. We work predominantly with events and communication within the digital technology and media industries.

We are Petra Johansson of events company TwistedTree, and Rassami Hök Ljungberg of communications consultancy rassami.

Media, events and communications consultancy - new business development, event sponsorship sales, account management, event management and organisation.

Current projects:
TechCrunch Europe events - event management and sponsorship sales for TCEU portfolio of events since July 2008 including Geek'n Rolla, The Europas (Awards) and a series of UK Trade & Investment/TechCrunch Pitch! Workshops

media140 - event management for London based events since February 2009

Hatmedia - sponsorship sales for Audience conference in New York in November 2009

Mentory.com - event management and sponsorship sales for Mentory 2009-2010 roadshow globally including San Francisco, Stockholm, London, Paris, Berlin, New York, Melbourne, Barcelona, Copenhagen and more.

InvestoRegulation - event and marketing management for InvestoRegulation portfolio of events including SEC Regulation Outside the United States, SEC Basics, Hedge Fund Regulation, and How to Navigate a Prime Brokers Agreement.

Webcasts - joint venture with DerivSource.com delivering a series of monthly webcasts aimed at Hedge Fund and Investment Management community.

2Pears - joint venture with communications agency rassami facilitating peer2peer networking and collaboration through seminars, workshops, and events within the digital technology and media industries.

Past projects:
Virtual Worlds Forum, Sponsorship Sales, August 2007 - November 2008
InVantage Group, Event Management and Sponsorship Sales for AlgoTrade, London, January-March 2009
Muxlim, Event Management & Sponsorship Sales, October 2008-January 2009
Pure Expression, Business Development, January 2008-June 2008