Oliver Grave
Corporate Affairs at EDITEC - Retail / Sales Technology - in Emerging Markets
Extensive experience in mastering Conceptual and Operational Projects (Strategy, Implementation, Performance) – successful in leading Start-up and Business Development Programs to financial projections – specialised in Corporate and Regulatory Affairs – Marketing, Brand / Product and Public Relations Management – advanced industry knowledge in Retail / Consumer Goods (FMCG / CPG) – and Leisure / Entertainment Products (including electronic retail solutions / e-commerce, off-line / on-line payment systems, telecommunications / value-added-services VAS) – in Multimarket / Multichannel Organisations – Bilingual: English / German.
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EXPERTISE
► Business Development / Corporate and Regulatory Affairs
► Project Management / Start-up and Expansion Programs
► Talent Management / Recruitment and Training of Management Teams
► Product Development / Translation of Market Insight in Products and Services
► Sales & Marketing / FMCG and Gambling - Retail and Service Operations
► Emerging Markets / Asia, Africa, South America
EXPANSION – global acquisition of gaming projects, start-up of lottery / sports betting operations in Africa, Asia and South America (EDITEC – Global Lottery and Sports Betting Operator – Emerging Markets)
DEVELOPMENT – implementation of marketing / sales concept for new product lines – successful preparation of trading / channel partners in America, Asia and Europe (Binca Group – Organic Aquaculture – Retail / Wholesale Operations 2006/7)
START-UP – definition of European marketing and sales concept for introduction of consumer products – successful product launch with leading European retail / grocery chains and channel / wholesale partners (Phillips Foods – Luxury Delicatessen – Retail / Wholesale Operations 2004/6)
SET-UP – preparation of business plan and product development – design of sales concept and acquisition of key accounts – successful installation of technical and administrative infrastructure (Phone 24 – Telecom – Retail / Service Operations, 2003/4)
IMPROVEMENT – reform of sales and product management – successful implementation across various European market territories (Vectone – Telecom - Retail / Service Operations, 2002/3)
INNOVATION – development of new product category in line with progressive brand and trade marketing / sales concept – successful launch with leading national retail / grocery chains (Shamrock – Fresh Food –Retail / Wholesale Operations 1998-2002)
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CONTACT o.grave@yahoo.co.uk
PORTFOLIO: http://oliver-grave.blogspot.com
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NETWORK
***** LINKEDIN - NETWORK
http://www.linkedin.com/in/ograve
96 contactsLeading Lottery and Sports Betting Operator in Africa – 1.2 billion transactions / year – 16 national operations – 35,000 Point-of-Sales – http://www.world-lotteries.org
► Corporate and Regulatory Affairs – DEVELOPMENT of business partnerships and government relations for start-up of new operations, in emerging markets: Africa, Asia and South America.
► START-UP of national operations – Finance / Budget projection – recruitment, selection, instruction and validation of Management-Teams / Sales Operations (Betting-Shops, Shop-in-Shop- and Reseller Concepts).
► GUIDANCE of Marketing strategy (Brand- and Product design, Media- and PR-Campaigns, Direct Marketing and Promotion Programs)
► PRODUCT DEVELOPMENT for EPOS Systems – E-Commerce / Value-Added-Services VAS
Oliver supports "FRIEND OF THE SEA" http://www.friendofthesea.org – an environmental agency offering certification / promotion concepts for sustainable fisheries and natural aquaculture.
2006 - 2007Leading producer of organic and nature-orientated Aquaculture Products - in Vietnam - http://oliver-grave.blogspot.com/2007/11/binca-...
- DEVELOPMENT of Business Relations for sales and distribution of organic and nature-orientated Aquaculture Products in Europe, America and Asia – focus: food retailers, groceries, wholesalers, bulk-consumers, food industry.
- ORGANISATION of on-line / off-line Direct Marketing, international trade-fair expositions – negotiation and guidance of Sales and Distribution Partnerships (Business Planning).
- PRODUCT DEVELOPMENT of organic and nature-orientated food specialities (value added products).
- Successful COMMERCIAL LAUNCH of “new” Premium-Products with leading retail organisations: Carrefour, Cuisine Solutions, Metro, Picard ….
2004 - 2006World-Market-Leader for fresh pasteurised Crabmeat – Luxury Food Delicatessen – http://www.phillipsfoods.com
- START-UP / DEVELOPMENT of European Business Relations, for sales and distribution of fresh and frozen Food Delicatessen in: Austria, Benelux, France, Germany, Italy, Scandinavia, Spain and Switzerland.
- ORGANISATION of European Import- und Sales-Logistics (incl. adjustment of U.S. to EU Labelling- and Packaging - Standards).
2003 - 2004Start-up of joint enterprise - founded by independent Telecommunication Companies) – http://oliver-grave.blogspot.com/2007/11/phone-...
- ANALYSIS of business potentials in the Telecommunication Industry: Internet- / Call-Shops, Prepaid Calling-Cards, Carrier-to-Carrier business (international voice / data connections).
- DEVELOPMENT of Business Plan – Recruitment, Selection and Training of Management-Team – installation of technical infrastructure and equipment – Operations of Telecommunication Services (Procurement and Commercial Administration).
- ACQUISITION / SET-UP of new accounts: Telecommunication Carriers, Call-Shop Operators and Calling-Card Wholesalers.
2002 - 2003Leading European Telecommunications Provider for Prepaid Calling-Cards - http://www.vectone.com
- INTERPRETATION / MODERATION of Business Guidelines between Company Headquarters in London, European Sales Subsidiaries and Key-Accounts in: Austria, Benelux, Germany and Switzerland.
- EXPANSION of gross-revenues by 25 % – through: improved Sales Performance, implementation of customer requirements (development and introduction of customised products and services) and reform of business conditions (introduction of efficient credit- and payment control).
1998 - 2002Leading Food Merchant / Trader (Import and Distribution of fresh Seafood Products) - http://www.shamrock-lachs.de
- DEVELOPMENT of new Product-Category (fresh, chilled, pre-packed / MAP – Seafood Products)
- GUIDANCE of Brand-, Trade-Marketing- and Category-Management-Concepts
- Recruitment, Selection, Training and MANAGEMENT of Operations-Team
- AKQUISTION and SET-UP of new accounts with leading food retail organisations: Edeka, Rewe, Wal-Mart…
- COMMERCIAL MANAGEMENT (P+L – Procurement / Sales, Logistics...) – increase of gross-revenues by 100 % – margin improvement: 10 / 15 % EBITA
1997 - 1998Renowned Department store in London – http://www.harrods.com
- Consolidation of EXPERTISE in Food Trade und Catering Industry
- CUSTOMER CARE for sophisticated consumers of Luxury Food Delicatessen at Harrods Food Halls.
1988 - 1997Innovative Wine-Trade- and Catering-Company – http://oliver-grave.blogspot.com/2007/11/wiesba...
- MANAGEMENT of Retail- and Catering Business (Guidance of 300 employees – Servicing up to 5000 customers / day)
- DEVELOPMENT of cross functional price / margin system (off-trade / on-trade)
- DECREASE of purchasing costs through negotiation of advanced buying conditions (commercial storage credit, volume prices, bonus / rebate, marketing allocation budget...).
- INCREASE of gross-turnover and net profit, through implementation of effective CRM and Direct Marketing Concepts
1986 - 1988Agency for Consumer-Promotions (below-the-line Concepts and Trade Marketing) – http://oliver-grave.blogspot.com/2007/11/beratu...
- MANAGEMENT of Market- and Benchmarking-Analysis
- DEVELOPMENT of Promotion Programs (below-the-line: Product Presentations, Press Conferences, Trade-Fair Exposition, Event-Marketing, Sport Sponsoring).
- CO-ORDINATION, Production and Procurement of Print-Materials (Publications, Brochures, Catalogues), Packaging- and Sales Equipment – Management of Graphic-Design und Multi-Media-Projects.
Diageo / UDV – http://www.diageo.de
Holiday Inn – http://www.ihgplc.com
LVMH / Veuve Clicquot – http://www.veuve-clicquot.com
Oetker Group – http://www.henkell-soehnlein.com – http://www.fuerst-von-metternich.com
Remy Cointreau – http://www.remy-cointreau.com
Seagram
1984 - 1986Reputable Public-Relations Agency – http://oliver-grave.blogspot.com/2007/11/kg-pub...
- EDITING of Customer- and Associate- (in-house) Publications
- MANAGEMENT of Press Conferences and PR-Events
- PRODUCTION and Buying of Design formats for: Print, Radio and TV
National Lottery – http://www.westlotto.de – http://www.gluecksspirale.de
Westspiel – Casino Group – http://www.westspiel.de
1984 - 1984World Leading Media Agency– http://www.carat.com – http://www.aegisplc.com
- Consolidation of EXPERTISE in strategic Planning of national und international Communications- and Media Campaigns
- SELECTION and EVALUATION of effective Media Planning (Contact-Quality, Contact-Price and Contact-Volume)
BMW – http://www.bmw.com
Deutsche Post – http://www.deutschepost.de/dpag?xmlFile=828&lan...
Deutsche Bahn – http://www.db.de
Remy Cointreau – http://www.remy-cointreau.com
Time Life – http://www.timelife-europe.com
1982 - 1983Reputable Market Research Institute – Subsidiary of J. Walter Thompson / WPP Group - http://www.jwt.com - http://www.wpp.com - http://www.millwardbrown.com
- Interview of Opinion Leaders (Entrepreneurs, Business Leaders, Medical Specialists) and Consumers to explore opinion characteristics and behaviour patterns – for Consumer Goods Industry, Publishing and Automotive Companies, Pharmaceutical Industry and Government Agencies.
Ford – http://www.ford.com
Fresenius Medical Care – http://www.fmc-ag.com
Mars / Master Foods – http://www.masterfoods.com
Spiegel Magazine – http://www.spiegel.de/international/
