Keith Reed
Global Digital Marketing & eCommerce Specialist
A results driven, commercially astute global marketing director with considerable digital/online and eCommerce experience acquired working with start-ups and FTSE 100s across a broad range of industry sectors.
Specialises in formulating and executing innovative strategies designed to maximise retention and loyalty whilst improving the overall customer journey.
Capable of communicating and negotiating at board level, delivering confident presentations to international audiences and developing strategic partnerships internally and externally.
A motivational and inspirational manager of multi-skilled, international teams who leads from the front to ensure that business objectives are achieved and exceeded.
4 contacts2011 - 2011Headhunted to play a pivotal role within the Digital Transformation Division as a specialist in marketing strategy, eCommerce, social commerce and community strategies
Successfully completing a number of engagements for high profile international clients including:
o Carphone Warehouse – advising on social media, commerce and communities
o RBS – experience assessment
o GSK, ABB and Morrisons – Digital and eCommerce Strategy
o Vodafone – Online Country Manager for IE/HU/RO/QT to launch the eShop, Search, Social, CMS, Help and m-Commerce functions