David Apple

Set up a sustainability consultancy
• Sold sustainability consulting services to architects, planning
consultants, property developers, and contractors
• Built partnerships with consultants who offer different services, but
have the same clients as Apple Sustainability

Industry accreditations:
• BCO Appointed to the NextGen Committee of the British Council for Offices (BCO)
• CIBSE "Low Carbon Consultant" and "Low Carbon Energy Assessor"
• BRE Certified "Competent Person" for CO2 Emissions Calculations
• BREEAM Certified for BREEAM Offices, International, Industrial, Bespoke, Multi-residential
• CSH Certified for the Code for Sustainable Homes
• SAP Certified to carry out SAP calculations with JPA SAP software
• BREEAM AP Certified as a BREEAM Accredited Professional

Awards
• 2011 “Rethinking the future” competition organised by the BCO – RUNNER-UP
• 2009 “Office of the teenies” competition organised by RIBA and the BCO – WINNER

Publications
• Apple, D, A Hybrid Policy. Trading Carbon, UK. June 2010: pages 35-37
• Apple, D, Cap it and tax it: a hybrid solution to carbon policy. Living Green Online Magazine, USA. June 2010.
• Apple, D, Quotas et taxe: proposition pour une politique de carbone hybride. Environnement & Technique, France. June 2010: pages 17-20
• Apple, D, Tax and trade, a hybrid solution for a policy aimed at carbon emission reductions. Israeli Institute of Energy and Environment, Israel. June 2010: pages 40- 41

Started a business specialized in the resale of a telephone service

•Spent first 2 months selling to business'
•Modified my strategy by selecting a niche market to focus sales on – sold mostly to British Expats living in France
•Researched innovative products and technologies to sell
•Performed accounting and administrative requirements
•Signed over 280 customers representing bi-monthly revenue of over € 10,000

Responsible for the development of new products for the clean-water market across Europe. Responsibilities included sales, marketing, producing technical specifications, and pricing.

Promoted from French to European head-quarters after only 10 months

•Performed a water-market research to understand how to enter the French market
•Developed a go-to-market strategy from the research results
•Liaised with senior management across the world
•Oversaw the conception and setup of the French website
•Oversaw the implementation of a client database software for France (salesforce.com)
•Wrote technical documents/specifications for new products
•Wrote advertising/marketing material for new products
•Travelled across Europe and to Asia promoting various products
•Identified and acquired customers through cold calls, tradeshows, and presentations
•Designed an interactive PowerPoint presentation featuring all Insituform products – later used as model for company DVD
•Member of 3-person international team in charge of producing a multilingual DVD
•Planned a leadership seminar in Paris for US and European management
•Member of the national engineering study-group which created the French technical norm for CIPP products
•Assisted in the conception of the company stand for a specialized trade-show
•Responsible for writing, designing and ordering new brochures for Insituform France, Switzerland, Canada and Belgium
•Attended Insituform’s annual sales training seminar in Memphis, Tennessee

Responsible for the pricing and the writing of technical proposals for all the company’s bids with values up to € 2.7M

•Was operational after undergoing only 2 weeks of training
•Took the initiative to rewrite the 70 page technical submittal on cured in place pipe (CIPP) renovation technique
•Took the initiative to improve the pricing sheet and pricing methodology
•Wrote technical papers in French for new products with help from experts in the UK (for GRP panels and Pipe-bursting)
•Member of quality, estimating, backlog, design, and organigram internal committees