Colin Frankland
B2B Marketing Director, Viadeo
An experienced sales and marketing professional with a proven track record of success in legal, information publishing and IT sectors. Strong leadership and strategic planning with particular interest and aptitude in business process improvement, market development and product positioning. Results orientated and customer focused with creative intellectual, analytical and problem solving skills; an enthusiastic motivator who can drive forward change.
2009 - 2010• Management and coordination of 6 consultants (4 senior and 2 junior) and a business development executive.
• Planning and execution of sales and marketing plan in public, private and third sector.
2006 - 2009• Responsible for marketing department of 15 staff members.
• Online and offline marketing communications.
• Data acquisition and maintenance.
• Brand and design.
• Events and partnerships.
2003 - 2006• Account management and new business development in local government.
• Planning and execution of marketing communications to support the sales process.