Cindy Atinault

Cindy Atinault

Head of Demand Generation, Sidetrade
 

Experiences

Marketing Director

At Sidetrade

From August 2018 to Present
Leading the global Demand Gen team leveraging Sidetrade AI technology to deliver best in class multi-channels outbound and inbound Marketing programs for the Regional and Global marketing teams. Managing Marketing Data, Processes, Reporting, Martech systems (CRM and MAP) to activate global demand...
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Marketing Director

At General Electric

From February 2017 to May 2018
I transfered at GE Digital after the acquistion of Meridium where I was leading all the Marketing activities in EMEA. My role as Marketing Revenue Director at GE Digital was focusing on leading the implementation in Europe of ABM programs at different scales (1:1, 1:Few and 1:Many) leveraging Data,...
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Senior Marketing Manager

At Meridium

From January 2015 to January 2017
Marketing regional leader for the EMEA region (Europe, CIS, Russia, Middle East and Africa). Implemented, drove and executed the yearly EMEA Marketing plan developing an ABM and ROI tracking approach for Enterprise complex SaaS sales cycles working with the Managing Director for EMEA based in...
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Field Marketing Manager

At Infor Global Solutions

From 2012 to January 2015
Demand Lead Generation Leader for Infor EAM Solutions in EMEA. In charge for online and offline marketing activities for Infor CRM Solutions Software in EMEA (non-DACH).
 

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