Despite an unprecedented economic transformation for the last two decades, China remains, for many, a remote and challenging market and is perceived to be a difficult one to penetrate due to culture and...Read more
Interliterate LLP are a new organisation set up to help companies in the Far East attract British customers, through the re-writing of marketing... More
For foreign companies doing business in China, 'guanxi' - the network of contacts that is part of Chinese commercial culture -- is a vital tool... More