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Description of Razorfish
Razorfish Inc. (formerly Avenue A | Razorfish) is one of the world's largest interactive agencies. Razorfish provides services including digital advertising and content creation, media buying, strategic counsel, analytics, technology and user experience. In May 2007, Razorfish was bought by Microsoft as part of its acquisition of Razorfish's parent company aQuantive Inc., in a deal valued at $6 billion, but continued to function as an independent company. In June 2009, it was reported that Microsoft had put the company up for sale. On August 9, 2009, Microsoft sold the firm to Publicis Groupe for $530M in cash and stock.
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